Are you running a small or medium-sized business and wondering where to go from here? Do you want to apply a high-quality process without spending too much time or too many resources? Do you need tools to structure your thoughts or bring your team together behind one idea?
It Is Your Game helps you prepare, make, and execute your decisions without draining your resources, your team, or your ongoing operation. All solutions are optimised for the time available in your business.
Designed as a practical guide, the book is structured around the Four Pillars:
Each tool, technique, or process within these follows a consistent structure, including descriptions, key takeaways, pros and cons, scoring for SMEs, visual diagrams, step-by-step procedures (with both long and short versions), best practices, guidance on utilizing outcomes, integration into the broader strategy process, and considerations for when a particular technique may not be suitable.
In the dynamic landscape of small and medium-sized enterprises (SMEs), achieving sustainable growth requires more than just ambition—it demands strategic planning and effective execution. "It is Your Game – A Strategic Playbook for Small Business Growth" is a comprehensive guide tailored specifically for small business owners and managers committed to developing their enterprises through intelligent, hands-on approaches.
It is perfectly fine to use the best tools in the industry, but no need to spend all your time and a fortune.

A True Story of Leadership, Loss & the Path to Exit
When life collapses without warning, most leaders freeze.
This is the story of what happens when you choose to lead anyway.
In one year, Frank Zijlstra lost his wife, inherited a company in crisis, and had to navigate a legal, financial and operational breakdown — all while holding his family together. From Chaos to Exit is a raw, honest and intensely practical account of a turnaround under extreme pressure.
Told as a fast-paced narrative, this book shows what transformation really looks like when the stakes are human, the timelines are brutal, and the margin for error is zero.
Across seven phases, the authors reveal:
how to regain control when everything is on fire
how to create clarity, structure and momentum in the middle of chaos
how to rebuild teams, trust and governance from the ground up
how to make decisions when information is incomplete
how to align people when emotions run high and resources are thin
how to lead with calm authority while carrying deep personal loss
how to move from survival to stability — and ultimately to exit
This is not a management theory book.
It’s a field manual for leaders who carry weight:
founders and CEOs navigating breakdowns
executives in complex transitions
investors driving turnaround and value creation
anyone leading a team through uncertainty, conflict or pressure
From Chaos to Exit blends story and strategy into one powerful message:
When you remove noise, restore rhythm and lead with presence, progress becomes inevitable — even in your darkest season.